LATRO's Privacy Policy

Our Privacy Commitment

Welcome, and thank you for your interest in LATRO Services!

The websites located at www.latro.com and www.latroservices.com (collectively referred to as the “Website,” or “Site”) are owned and operated by LATRO Services, Inc, and LATRO FZE (collectively referred to as “the Company,” “We,” “Us,” or “Our”). Any reference in this Privacy Policy to the “User,” “You,” and “Your” refers to you, a Website visitor/User who accesses the Website.

The Company is the data controller for your personal data, and our registered address is [312 E Walnut Street, Lancaster, PA 17602, United States of America]. You can contact us by writing to us at our business address or by email at info@latro.com.

We are committed to protecting our Users’ privacy. This Privacy Policy aims to provide you with information on what personal data we collect from you, how we use it, how long we retain it, our lawful basis for processing it and with whom we share your personal data. Please take a few minutes of your time to review this Privacy Policy prior to using our Website and/or providing any personal data to us. If you do not agree with our privacy practices as disclosed in this Privacy Policy, please refrain from accessing our Website and providing any personal data to us.

Your continued use of the Website shall constitute your acceptance of this Privacy Policy.

Definitions

Article 4 of the General Data Protection Regulation 2016/679 provides the following definitions for some relevant terms used in this Privacy Policy:

“Controller” – means “the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.”

“Processor” – means “a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.”

“Personal Data” – means “any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.”

“Processing” – means “Any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction”

Personal Data we collect and process

We collect personal information from you when you visit our Website or when you contact us.

PERSONAL DATA WE COLLECT WHEN YOU CONTACT US/SEND US INQUIRIES
We collect some personal data from you when you send us inquiries. Personal data we collect includes your full name, your email address, your phone number, name of the Company you represent and the content of your inquiry as well as any communication that follows from the initial request. We use this data to reply to your request and to contact you.

Our lawful basis for processing this personal data under GDPR is our legitimate interest.

PERSONAL DATA WE COLLECT WHEN YOU SUBSCRIBE TO OUR MAILING LIST
If you subscribe to receive marketing material from us, we request you to provide us with your name and your email address. We use this data to send you marketing material.

Our lawful basis for processing this data under GDPR is your express consent which you grant us when you opt-in to receive marketing material from us.

PERSONAL DATA WE COLLECT FROM YOUR USE OF OUR WEBSITE
We also collect some data about our Users through the use of cookies, pixels, tags, and tracking technologies when Users visit our Website. This includes information such as a User’s Internet Protocol address, their geographical location, the device they use to access our Website, the browser and operating system they use, the date and time of their visit.

Our lawful basis for processing this personal data under GDPR is our legitimate interest.

OTHER REASONS FOR PROCESSING YOUR PERSONAL DATA
In addition to the above, we may also process your personal data for our business analytics purposes as well as for:

Fulfillment of our compliance obligations including but not limited to any obligation to respond to lawful requests from government, regulatory bodies or other branches of law enforcement authorities;

Informing Users of any policy updates;

Marketing our Services to you, including but not limited to, sending you surveys, polls, and other similar content.

Retention of personal data

We will not keep your personal data longer than necessary for the fulfillment of our business, legal, and regulatory obligations.

Analytics, Cookies and Pixel Tags

The Company, as well as its third-party service providers, make use of cookies and other tracking technologies to identify you as a unique user when you visit our Website. Cookies are also used to improve your user experience. Cookies are small pieces of data that are placed on your browser when you visit a website provided your browser is set to accept cookies. These cookies remain on your browser until they expire or you take active steps to delete them yourself. You can easily change your browser setting to decline cookies.

To learn more about cookies, please visit www.allaboutcookies.org.

Which Cookies and Pixels we use on our Website:

Google Analytics
We use Google analytics services to improve our understanding of how users interact with our Website. Google Analytics is owned and operated by Google LLC. Google Analytics uses cookies that are stored on your device for the purpose of evaluating your use of our Website. We can identify you with the use of Google Analytics by your IP address. All information collected from you is stored on Google servers located in the United States. You can learn more about how Google processes your personal information at this link.

You can stop these cookies from being stored on your computer by installing the browser plug-in available here.

Facebook Conversion Tracking Pixel
We make use of Facebook’s Conversion Tracking Pixel on our Website. This tool enables us to follow the behavior of Users who come to our Website after clicking on our Facebook Ads. We do not receive any personal data about such Users from Facebook, but Facebook is able to link all such behavioral data with other Personal Data that they possess. Please note that Facebook may use this information to market other services to you as stated in their own Data Policy. To learn more about Facebook’s Data Policy, please visit https://www.facebook.com/about/privacy/. To revoke your permission, please visit https://www.facebook.com/settings/?tab=ads.

You can decline cookies from our Website by clicking the decline button in the cookie banner on our Website or by changing your browser settings to decline all third-party cookies.

Disclosure of your personal data

We do not sell or rent your personal data to any third party. We may disclose your personal data, as described below:

Email distribution Tools
We make use of a third-party email distribution tool “Mailjet” to send emails to you as and when required. Some of your personal data will be stored on Mailjet. Mailjet is one of our data processors, and your personal data will be processed by Mailjet only for the purposes of providing their services to us. Mailjet SAS is an EU GDPR compliant company registered under the laws of France.

Customer Relationship Management Tools
We use third-party Customer Relationship Management Tool “Pipedrive” to manage leads, inquiries, and customer data. Some of your personal data will be stored on Pipedrive. Pipedrive is one of our data processors, and your personal data will be processed by Pipedrive only for the purposes of providing their services to us. Pipedrive, Inc, is a Delaware corporation. Pipedrive Inc. complies with the EU-U.S. Privacy Shield Framework regarding the collection, use, and retention of personal information transferred from the European Union to the United States.

Online Chat/Support Tools
We use third-party online chat tool “Olark” to provide our Users an easy way to chat with us through our Website. Some of your personal data may be stored on Olark. Olark is one of our data processors, and your personal data will only be processed by Olark only for the purposes of providing their services to us. Habla, Inc., a Delaware corporation is the owner, and operator of Olark. Habla, Inc., complies with the EU-U.S. Privacy Shield and Swiss-U.S. Privacy Shield Framework.

Our Employees
Your personal data will be shared with our employees during the performance of their duties.

Service Providers
We may disclose your personal data to our Service Providers including but not limited to our hosting service providers, independent contractors who assist us with maintenance and development of our Website as well as any marketing and customer support service providers that assist us with our business operations. Please note that these Service Providers are bound by confidentiality agreements that prohibit them from sharing your personal data with any other third parties;

Merger or Acquisition
In the future, if we undergo a merger or acquisition, your personal data, such as your user account will form part of our assets and may be transferred to the new entity. Please note that any transfer of your personal data as a result of a commercial transaction will not negatively impact your privacy rights as specified in this Privacy Policy;

Compliance Obligations
We may disclose your personal data to local and international government authorities, law enforcement bodies, courts of law upon a subpoena or other legitimate government agencies as and when required for compliance with our legal and regulatory obligations, for asserting or defending our rights and interests;

Transfer of Data

If you are currently residing in the European Union when you use our Website, your personal data may be transferred and processed in the United States of America, United Arab Emirates and other parts of the world by our processors and us. These jurisdictions may have different privacy laws than those of your country of current residence. By accessing or in any way interacting with our Website, you give us your consent to transfer and process your data in and outside the country of your current residence for the purposes outlined in this Privacy Policy or those that are compatible with the specified purposes. Please note that all our data processors use appropriate measures such as compliance with EU-US and Swiss-US Privacy Shield Frameworks to ensure that your personal data receives the same data protection that you enjoy if you are currently within the EU and EEA.

Security of your personal data

We take the security of our Users’ personal data seriously. We store all our Users’ personal data in secure databases, and we use industry best practices to reduce the risk of any unauthorized access to our Users’ personal data. However, you understand that despite our best efforts we are unable to offer any guarantees that your personal data will not be accessed, disclosed, altered or destroyed by any breach of any of our industry-standard physical, technical or managerial safeguards. You understand and accept that no method of transmission over the Internet is fully secure; therefore, we cannot guarantee you absolute security of your personal data. If you have any questions about the security of our Website, you can contact us at info@latroservices.com.

‘Do Not Track’ DNT

We currently do not respond to Do Not Track (“DNT”) signals. To learn more about DNT, please visit https://allaboutdnt.com/.

Your personal data rights

The General Data Protection Regulation grants Users in the European Union specific data rights in relation to their personal data:

Right to access your personal data
As a data subject in the EU, you may ask us to provide you with a copy of all your personal data that we hold. To exercise your right, please send us your request at info@latroservices.com, and we will respond to your request within 30 days from the date of receipt.

Right to rectification
You have the right to request rectification of any incorrect or incomplete information by sending us an email.

Right to data portability
You shall have the right to receive the personal data concerning you, which was provided to us, in a structured, commonly used, and machine-readable format.

Right to withdraw consent
You have the right to withdraw your consent from receiving any direct marketing material from us by clicking the “unsubscribe” button at the bottom of our marketing email or alternatively by contacting us at info@latroservices.com with your request.
Please note that the Company reserves the right to request proof of identity before servicing any personal data requests outlined above. Your failure to present a proof of identity verification will give the Company the right to decline your request.

Right to lodge a complaint
If you believe that we have infringed any of your privacy rights, we would appreciate it if you would contact us with your concern.

If you are resident in the European Union, you have the right to file a complaint with your local data protection authority. To find your local data protection authority, please visit the link provided here: https://ec.europa.eu/justice/article-29/structure/data-protection-authorities/index_en.htm.

Our Website may contain links to third-party websites that are not owned or operated by us. Should you decide to click on any such third party links, you will be directed to such third party website. These third-party sites have their own Privacy Policy, and we will always encourage you to review their Privacy Policy prior to using their site.

We cannot be held responsible for any content made available by these third-party sites or their practices. Your decision to access any third-party website is solely at your own risk.

Children’s Privacy

Our Website is not targeted at anyone under the age of eighteen (18) (“Children”). We do not aim our Services at children and/or knowingly collect any Personal Information from anyone under the age of eighteen (18) years. If you have a reasonable cause to believe that a child has provided us with his/her personal data, please contact us immediately.

Changes

We may modify and update this Privacy Policy at any time at our sole discretion. In the event we modify this Privacy Policy, we will inform you by changing the last updated date on the top. You are advised to review this Privacy Policy periodically. Please take note that any changes will be effective when posted on this web page.

Contact Us

If you have any questions about this Privacy Policy or if you would like to exercise your personal data rights, you can contact us via email at info@latro.com